2012 National Signage Research and Education Conference (NSREC)

 

"The Technology of Signage: S.T.A.R. Initiative Part 2"

Date Time Topic Presenter
10/9/2012 12:00-5:00 Pre-Conference Strategy Sessions--Conference Room Kingsgate Marriott SFI Board Members
Tuesday 3:00-5:00 pm SFI Board of Directors Meeting SFI Board Members
  6:00-8:00 pm Dinner Meeting SFI Board Members/ Presenters
Day 1 - Wednesday  10-Oct    
  8:00-5:00

Registration- Kingsgate Marriott Main Lobby

 Becky Manning/UC Ambassadors
Salon A/B 8:30-8:45 Opening Session: Overview on the work of the Signage Foundation, Purpose of NSREC, Recognition of the NSREC Planning Team, Welcome from the University of Cincinnati, Overview of UC-SFI Collaboration and Highlighting the Conference Program; Explanation of the S.T.A.R. Initiative Ken Von Wald, Chairman, Board of Directors, Signage Foundation, Inc.; Dr. Santa Ono, Provost, University of Cincinnati
Salon A/B 8:45-10:00

"THE MODEL SIGN CODE: An Evidence Based Regulaltion" (1.25 Certification Maintenance Units for Planners)

Presentation by: Dr. Dawn Jourdan, Associate Professor and Division Director of City and Regional Planning, University of Oklahoma Session introduced by: Duane Laska, SFI Board of Directors

Salon A/B 10:00-10:15 Break, Networking and Dialogue with Dr. Jourdan

 

Salon A/B 10:15-11:15

"Glossary of Signage Terms and Classification of Signs" (1.00 Certification Maintenance Units for Planners)

Presentation by: Steve Kieffer, retired owner of Kieffer & Company and SFI Board member. Session introduced by Greg McCarter, SFI Board Member

Salon A/B 11:15-12:00 SFI's Internship Program at United Maier

Presentation by: Sally Land, United Maier and Graham Gilmer, UC Planning Student. Session introduced by Roy Cox

Salon A/B 12:00-1:15 Luncheon with keynote presentation: "The Technology of Signs: A Historical Perspective"  (1.25 Certification Maintenance Units for Planners) Keynote by: Bert Guinee, Miratec; Ken Von Wald, presiding.
Salon A/B 1:30-2:30 Transportation to the American Sign Museum and Tour/Lecture of the newly renovated museum

Overview orientation by: Tod Swormstedt, ASM

American Sign Museum 2:30-3:30 "The Economic Value of Signs Research Study"  (1.25 Certification Maintenance Units for Planners)  Presentation by: Jeff Rexhausen, Associate Director of Research, UC Economics Center and George Vredeveld, Director of the UC Economics Center. Session introduced by: Mike Kesti, SFI Research Committee Chairman
American Sign Museum 3:30-3:45 Break, Networking and Dialogue with UC Research Team  
American Sign Museum 3:45-5:00

"The Culture Value of Signage Using Social, Economic and Technology Factors to Drive Pragmatic Innovation and Effectively Find Our Way Through Time and Space"        (1.25 Certification Maintenance Units for Planners)

Presentation by: Craig Vogel, UC Interim Fruth Chair, UC School of Planning. Session introduced by Steve Kieffer, SFI Strategic Outreach Committee Chairman
American Sign Museum 5:00-6:30 Reception at the American Sign Museum  
American Sign Museum 6:30-7:00 Transportation back to the Kingsgate Marriott  
Day 2 - Thursday  11-Oct    
Salon A/B 9:00-10:15

"Statistical Analysis of the Safety Impacts of Digital On-Premise Signs"  (1.25 Certification Maintenance Units for Planners)

Presentation by: Dr. Gene Hawkins, Texas A&M University. Session introduced by Joe Rickman, SFI Board of Directors

Salon A/B 10:15-10:30 Break, Networking and Dialogue with Dr. Hawkins  
Salon A/B 10:30-11:45 "Longitudinal Analysis of Signage Communication Evidence from the BrandSpark/Better Homes and Gardens American Shoppers Study"  (1.25 Certification Maintenance Units for Planners)

Presentation by: Dr. James Kellaris, James S. Womack/Gemini Chair of Signage and Visual Marketing, UC. Session introduced by Wade Swormstedt, SFI Communications Chairman

Salon A/B 11:45-12:00

Closing Session

Ken Von Wald, Presiding

 

 
 
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